Mailerlite

X

X

X

X

Facebook retargeting

Low Cost Options for small lists with most features available, Integrates with Shopify, Woo Commerce, BigCcommerce. I'm an affiliate and I may earn a small commission if you slgn up via this link.

Flowdesk

X

X

Integrates with Shopify, Woo Commerce

Aweber

X

X

Shopify, Woo Commerce

Shopfy & Woo Commerce

Requires additional fees

Integrations with Shopify, Wordpress, Woo Commerce. Feels a little clunky to use when compared to some of the other platforms. I am an Aweber Advocate and may earn a small commission if you sign up via this link.

Klaviyo

X

X

X

X

X

X

CRM for small businesses, Some of the best features only available for paid accounts, Integrates with Shopify, Woo Commerce, Bigcommerce

Omnisend

X

X

X

X

X

X

Less expensive alternative to Klaviyo.Integrates with Shopify, Woo Commerce, Bigcommerce, Mix

Shopify Email

X

X

X

Shopify

X

A Shopify site is required. Shopify really improved its email marketing app over the past few years. It's cost effective and has great e-commerce tools.

Kit (formerly Convertikit)

X

X

Integrates with Shopify, Squarespace

Mailchimp

X

X

X

X

X

Shopify, Wordpress

Substack

Newsletters, paid subscriptions, community building and social media, combined with content sharing. A powerful way to access interest groups. Lacks features of traditional email marketing.

Beehiiv

x

x

x

Built for newsletters and content, with a robust set of tools which are mostly available at the paid level.